What To Expect From An Online Marketing Company

online or digital marketingOnline marketing refers to the advertising and marketing techniques that are used by organisations to market and promote their products, services or brand in the digital world. There’s tons of information about online marketing on the web and it can be overwhelming. It takes a lot of skill and expertise to be able to choose which areas to focus on to maximise the return of investment, and this is where online marketing companies come in.

Online marketing companies apply various strategies to help a business or a website promote themselves online. These techniques include SEO, link building, social media marketing and online revenue optimisation to name a few. They can help you find the right online marketing mix of strategies that appeals to your target market and can actually convert them into sales.

When it comes to service, here’s what you should expect from an Online Marketing Company:

• Expect the company to be able to develop and implement online marketing methods that can create brand awareness, and generate product sales, ROI and traffic.

• Expect the company to be able to manage social media profiles, online advertising and events.

• Expect the company to be able to develop suitable social media strategies to make use of social media avenues for marketing campaigns.

• Expect the company to be able to coordinate with your company to actively promote new and existing products and services.

• Expect the company to be able to administer online marketing campaign through proper coordination with management and outside organisations.

• Expect the company to be able to evaluate and update corporate web content to optimise campaign efficiency.

• Expect the company to be able to develop and bring variety in the marketing process.

• Expect the company to be able to help you turn your website in to your business’ most powerful lead generator.

All businesses should consider getting an online marketing service to include in their marketing mix. Qualified online marketing companies can help a company improve its search ranking, optimise web content, manage social media profiles and ultimately aid in its success. Look for an online marketing company that provides a variety of optimisation services with a good reputation and experience that can give you great results for your business.

Digital Marketing for Escorts and Brothels

Due to the cost of living, Sydney is basically one giant brothel. So it’s no surprise that like any businesses, escorts & brothels need SEO, social media and a digital marketing strategy. Melbourne is milder by comparison, and has slightly stricter laws regarding its sex industry. Brisbane on the other hand, is one heck of a bored, horny city. I guess there’s really not that much to do in Brisbane, because the google searches for sexual services is 50% higher than in Sydney. It’s also possible that Brisbane men have more disposable income than Sydney men. After all poorer Sydney blokes have massive mortgages, or severe inner-city rental which sure can dent the libido, or at the very least dent the financial largesse available to indulge the furthest reaches of one’s libido.

I used to think it was just Surry Hills where there’s a brothel on every corner. But recently the north shore of Sydney has shown itself to be a harem of harlots – peering under the urbane veil of Crows Nest reveals a swathe of brothels and erotic massage parlours – but it’s a truism that’s standard for any even-slightly-urbanised zone across Sydney’s metropolitan area.

It’s estimated there are around 15,000 sex workers in Sydney and there are many hundreds of websites showcasing easy access to escorts in Sydney or brothels in Sydney– the escorts are generally priced anywhere from $250 to $800 per hour whereas the brothels are generally $160 per hour for down-market, $180 to $250 per hour for good standards or of course higher class establishments which attract celebrities and the uber-wealthy can command $900 to $1600 per hour.

So … what’s the point of all this? The bottom line is that the google searches done for escorts and brothels delivers targeted self-qualified customers willing to spend millions of dollars every day for sexual adventure and satisfaction.

Nowadays there are more adult industry searches online than through newspapers, so any independent high class escort or brothel owner needs to keep a very sharp eye on their potential on google, or at the very least to ensure they have profiles listed on the highest-traffic websites.

Social media is another aspect of digital marketing that needs to be done intelligently – you may wonder where all the sex industry social media occurs because it’s not very visible on Instagram or Facebook – and Pinterest outright closes down profiles once it identifies them as of a sexual nature. It turns out it’s Twitter where sex workers keep in touch – not just keep in touch but are highly active.

Tours From Sydney


Digital marketing hype in Australia is now way over the top, with Australian businesses falling for the smoothest social media spiels at every turn. The amount of social media management consultants in Sydney now exceeds the amount of babies – … Read More

SEO Case Study: Multiple Brands Via Websites: From Gynaecare to Choices with a Few In-Between

best SEO companies sydney australia search engine optimisation


In September 2011 we were referred to the Sydney lower north shore company Gynaecare, who were looking to rank stronger on Google for a range of search phrases such as ‘vasectomy clinic sydney’ (image left shows two of their sites ranking #1 and #2 on Google thanks to our SEO work) as well as for highly competitive single-word searches such as ‘vasectomy’.

Using links from our aged high-traffic media websites, all of which are over ten years old, we were able to get Gynaecare ranking in the top 3 for all 20 of their most crucial search terms within 3-4 months.
The market response was so pronounced that one of the co-directors agreed to make a statement on video affirming that 50% of their business was now as a direct result of online enquiries.

They had tried other companies with dubious claims about the efficacy of their back links, but simply put, hundreds of back links are worth little compared to just three links from our established media websites.

While Gynaecare and two of their other websites created by us have ranked their socks off, the most recently created one is needing more Inbound Links – hence we record its current rankings after four weeks so we can monitor its trajectory in the next 3-6 months.

For all these searches Gynaecare is ranking wonderfully but the below are their Choices website only:

sexual health clinic sydney – Choices not seen 1st ten pages – by comparison Gynaecare is the #3 organic result and ranks again at #17. Also Gynaecare at #64 and #65 – and #74 and #75. And #99.

STI Screening sydney #36 and #37

STD screening sydney #23 and #24

STI Testing sydney – 170 per month

STI test sydney – 320 searches per month

STD testing sydney – 260 searches per month

STD test sydney – 480 searches per month

STD clinic sydney – not seen 1st ten pages

STI clinic sydney – not seen first ten pages ***

Gynaecare not ranking first page for this one so needs some work

STI treatment sydney – #15 – but zero monthly searches

STD treatment sydney – #12 and #13 – very good sign here with Google giving a double ranking – with 1-2 months Offsite Links development it will get across the line – however …. zero monthly searches.

Pap smear test clinic sydney #37 – Gynaecare is #1

pap smear test sydney #44 – Gynaecare #1

pap smear clinic sydney #35 – Gynaecare #1

sexual health clinic sydney north shore – #34 -whereas Gynaecare is #2, #3 and #4.


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